Campari America and affiliate Gruppo Campari are signing new distribution agreements with Southern Wine & Spirits of America Inc., the nation's foremost wine and spirits distributor, it was announced today from San Francisco and Miami.
"For nearly 25 years, Southern has been a valued and trusted business partner for Campari America,” said Jean-Jacques Dubau, managing director of North America and CEO of Campari America. “They have proven to be an exceptionally strong ally and have been invaluable in seeding and growing our brands here in the U.S. We look forward to continuing to leverage their full resources and capabilities as we expand our presence in this critically important market."
Wayne Chaplin, president and CEO of Southern, also commended the renewed partnership capitalizing on a strong rapport cultivated over two decades.
“This will enable us to be the best partner possible to our customers and consumers -- with a keen focus on building share, brand equity and profitability," Campari America Vice President of Sales Dan Vanderbilt said. "We are very pleased to be aligned with Southern in these markets and for prospective discussions on further expansion in the future."
Campari America is a wholly owned U.S. subsidiary of Davide Campari-Milano S.p.A. It manages Gruppo Campari's portfolio in the U.S., with such leading brands as SKYY Vodka and Wild Turkey.
Southern Wine & Spirits of America Inc. is the nation's largest wine and spirits distributor and broker with operations in 34 states plus Washington, D.C.
Southern, which employs over 14,000 team members, urges all retail customers and adult consumers to market, sell, serve and enjoy its products responsibly.